Need: create a marketing tool whose main objective is to bring the brand even closer to its consumers and in this way, increase the engagement with them.
Target: Women between 35-45 years.
Result: a mobile application made by and for the followers, which contains all the information relating to that thing that all have in common, the sun. With more than 99,000 downloads (large organic percentage), it has received a rating of more than 4/5, with hundreds of positive reviews and more than 300 positive feedback messages.
May 4, 2017