Development of a web that reflects the values of The American Gin, its connection with the Big Apple and that invites to try the creations of the American cocktail.
Need: relaunching the corporate website of the gin brand while serving as a support tool for the campaign “That’s the New York life” at the digital level.
Target: men and women between 28-35 years.
Result: a Responsive website, which maintains the balance between brand and campaign sobriety and current trends in web design
May 4, 2017